Current and Recent Projectshttp://www.zeitgraph.com/thumbnails/en-US2012-02-13T06:02:11ZSquarespace Site Server v5.11.81 (http://www.squarespace.com/)Humor in Marketinghttp://www.zeitgraph.com/thumbnails/2011/8/26/humor-in-marketing.htmlJenny McChesney2011-08-26T23:09:25ZSometimes a little levity is the perfect pitch. For this save-the-date card for the ChisholmTrail Heritage Museum, I mined the client's collection of vintage postcards for an opportunity. My client is a great party host, with a background in hospitality, and knows that a touch of wit helps keep the mood light and interest sparked. Working with material related to cowboys, we are careful to resist corn-pone humor. But here, we poke sly fun at our modern Texian lifestyle, through a little talking-horse Mr. Ed humor.

]]>Alamo Architects Updatehttp://www.zeitgraph.com/thumbnails/2011/8/10/alamo-architects-update.htmlJenny McChesney2011-08-10T17:24:55ZStarting a brand refresh for Alamo Architects, working with the notion of collaging elements of urban context. We're using vintage neon signs for a playful anchor to this new look. Who doesn't love old, weathered neon can letters? Fortunately for this effort, the letters in *Alamo* appear a lot — in "motel" and "eat" signs. More to come.

]]>Tech tool: QR Codeshttp://www.zeitgraph.com/thumbnails/2011/4/13/tech-tool-qr-codes.htmlJenny McChesney2011-04-13T16:58:31Z Quick Response codes are cropping up everywhere. This particularly nice looking one links to the Pecha Kucha event happening this Saturday in support of survivors of the recent earthquake and tsunami disasters in Japan. http://global-day.pecha-kucha.org/

Astrid Klein and Mark Dytham, the architects who started the Pecha Kucha night, are based in Japan, and have initiated a world wide event to spark giving. Japanese for "chit chat," or the sound of conversation, Pecha Kucha has come to mean a creative gathering where participants zip through twenty slides at twenty seconds each, a high-energy group share of latest interests and projects. Read about Klein-Dytham at http://www.klein-dytham.com/ and more about the Pecha Kucha movement at http://www.klein-dytham.com/pechakucha/what

 

]]>Summer Internship at Zeitgraphhttp://www.zeitgraph.com/thumbnails/2011/4/7/summer-internship-at-zeitgraph.htmlJenny McChesney2011-04-07T22:06:53ZAre you a college level student in communication arts looking for an intensive summer work experience? Zeitgraph is offering a summer internship, sponsored jointly by Alamo Architects, from June 6 to July 29, with an optional extension to August 12. Some highlights:

June 6 - July 15, adapting new photography and text to Alamo Architect's web site and in-house marketing system
June 18 - July 29, work with Zeitgraph on print and web design projects, tbd
August 1 - 12, optional additional work with Alamo Architects

Foundation skills needed:

  • Solid working knowledge and experience with Adobe Creative Suite: InDesign and PhotoShop
  • Professional office etiquette (play well with others :)

In return, you can expect:

  • weekly org meetings to guage progress
  • direct supervision by me and coworkers for help and feedback
  • stipend commensurate with experience level
  • bonus: Zeitgraph will sponsor your student membership to the AIGA for one year
  • bonus: a two year subscription to Communication Arts

Interested? Kindly email me <jenny[at]zeitgraph[dot]com> with a resume and work samples if you are interested in this opportunity no later than April 19, 2011. We are setting up interviews for the last week of April and first week of May, 2011.

 

 

]]>Run Wild 5Khttp://www.zeitgraph.com/thumbnails/2011/3/25/run-wild-5k.htmlJenny McChesney2011-03-25T20:44:25ZPersonal best for logo finish time! A quickie logo for the San Antonio Parks Foundation's first 5K sponsored run. Nice get-to-know-you project, and a terrific organization.

]]>AIGAhttp://www.zeitgraph.com/thumbnails/2011/1/12/aiga.htmlJenny McChesney2011-01-12T21:03:50ZIt's official, San Antonio has its own chapter of the American Institute of Graphic Arts. I had a great experience as a Texas board member in the late 80s early 90s, when we met quarterly in our four markets. I'm delighted to be a founding member of this brand new group. Here's to a new year and fresh road ahead.

]]>Update: Chisholm Trail Heritage Museumhttp://www.zeitgraph.com/thumbnails/2010/8/27/update-chisholm-trail-heritage-museum.htmlJenny McChesney2010-08-27T17:57:53ZSignage is in!

We've installed ADA and directional signage in the Annex, as well a dedication plaque, and a special donor dedication upstairs in the Community Center. Material vocabulary picks up on wood trim detailing but hews to a modern, museum-neutral palette. And, true to Chisholm Trail's strict style guidelines, we've added a bit of playfulness whenever possible.

Thanks to old friend Kai Jensen for great workmanship and white-gloves installation.

 

]]>Ten Years Already?http://www.zeitgraph.com/thumbnails/2010/3/3/ten-years-already.htmlJenny McChesney2010-03-03T19:43:09ZNice to be working with old friends at Biga on the Banks – a shout out to Special Events Maven Perny Shea and the much-loved chef Bruce Auden. This dimensional button gives our original sirena a playful tagline and color tuneup (time for a day at the salon), adding the anniversary message to ads and promos this year.

http://www.biga.com

]]>Wayfinding for Dental Schoolhttp://www.zeitgraph.com/thumbnails/2009/6/15/wayfinding-for-dental-school.htmlJenny McChesney2009-06-15T16:44:40ZThe UT Health Science Center at San Antonio Dental School maintains clinics to provide hands-on training opportunity for dental students, at the same time making high quality dental care available to low income San Antonio residents. The clinics have grown to include three floors of care areas, including multiple imaging centers, a state-of-the-art dental prosthetics area, and a comprehensive pediatric care area. Zeitgraph is currently in schematic / programming phase for a new visitor wayfinding system, with the goal of replacing the outdated, lo-fi system currently in place. Design development and implementation will take place in a future phase of work.

]]>Alamo Architects Web Sitehttp://www.zeitgraph.com/thumbnails/2009/6/13/alamo-architects-web-site.htmlJenny McChesney2009-06-13T17:53:29ZAlamo ArchitectsEarly on, this iconoclastic architectural firm rejected corporate-looking web site design. Accordingly, the new free-form look and feel keeps a little quirkiness in play while providing simple, clean navigation. Paul Vaughn (GraphicsGuy.org) added clean telescoping navigation on interior pages to allow presentation of a large number of individual projects, organized into practice area genres.

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